- If you want a full coverage, impactful color... apply it directly to your bare lips! This is a bold look that's sure to make an impression.
- If you're looking for a softer and more natural look, apply it with your finger and press and roll along the lips. This way, your lips get a naturally looking shine and stay hydrated.
- Looking for more definition? Use our Signature Lip Pencil for a fuller lip shape and for super hydration.
- 100% cruelty-free & vegan
- Vitamin E (tocopherol) - a powerful antioxidant that provides care and conditioning
- Prickly pear extract - intensely hydrates, soothes, and creates a protective layer on the skin
- Soothing esters - used to enhance the feel, softness, and texture of the lipstick without compromising the silky smooth texture that glides.
- Candelilla + carnauba wax - they act as a built-in primer for a creamy, line-smoothing application and feather-light, all-day wear.
- Ginger extract - powerful antioxidant that fights aging, antibacterial, and anti-inflammatory.
- Apply lipliner around the lips before applying the lipstick. This defines the shape of your lips and allows for more precise lipstick application.
- To make almost any lipstick a "longwear" formula, apply lipliner over your entire lips before applying the lipstick. This creates a barrier that helps the lipstick last longer.
- Finish with lipliner after applying the lipstick to smooth out the edges and make the finish even more precise. This results in a polished and defined look that lasts all day.
Using lipstick in these ways can help you achieve a more professional and long-lasting look without needing expensive "longwear" formulas!
What are the Benefits?
Our long-lasting formula ensures your lipstick lasts all day without fading or running.
Formulated with non-comedogenic ingredients, our lipsticks are suitable for all skin types, from dry to oily, and are less likely to cause breakouts and irritations.
Our formula contains nourishing ingredients so that lips stay hydrated all day long without drying out.
The lipstick has a smooth and even texture, making it easy to apply.
Complete Your Look
Signature Lip Pencil
Changing Foundation
Gilded Lashes Mascara
Our community can't get enough of it
Avg. Rating: 4.0 / 5 Stars on Trustpilot
Excellent
Based on 896 reviews
Very nice products
Very nice products. I started with the changing foundation and the accompanying brush and never want anything else. Then I also fell in love with the mascara. Now ordered the eyeliner and lipstick!
Good service and products.
Good service.
I placed an order with the wrong zip code. Sent an email and received the order not once but twice. If the 2nd package keeps, what good service.
Unbelievable what a difference
Love this!❤️ recently owned the primer, color changing foundation, brush , mascara, lipstick , lip liner and eye liner. Really great products. I have never had such good makeup. The primer is so soft !!!!! I am a fan and will definitely order again! I hope the range will expand with blush ! Makeup remover etc. Super thanks for these fine products
